Webcast
FREE 5 min
FULL 20 min

The CMO journey: Navigating challenges, celebrating your impact

In this webcast, Jennifer Leggio shares what it genuinely takes to succeed as a CMO today – from balancing strategic priorities with day-to-day demands to building the cross-functional relationships that make marketing leadership effective. As a veteran of enterprise cybersecurity go-to-market strategy, Jennifer brings a candid, no-nonsense perspective on the realities of the role
Jennifer Leggio
Chief Strategy Officer, TrustCloud

What you will learn

How to navigate the core challenges of the CMO role and balance strategic goals with everyday marketing demands
How to build effective cross-functional relationships that make marketing leadership more impactful across the organization
How to stay ahead of emerging technologies – including generative AI – and foster a culture of creativity within your team
How to develop strategies that position your brand as a market leader and drive measurable business outcomes

FREE PREVIEW

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A short clip from the full webcast. Enough to get a feel for the expert's approach and decide if you want to go deeper


INFUSE CLIENTS & PARTNERS

Full 20-min webcast

The complete session including the realities of CMO leadership, cross-functional collaboration strategies, approaches to generative AI and new technology, and practical frameworks for building a market-leading brand
Jennifer Leggio
Chief Strategy Officer, TrustCloud

Expert

Jennifer Leggio is a seasoned enterprise cybersecurity go-to-market professional with nearly 25 years of extensive experience. Her expertise includes ventures in build-to-exit, build-to-grow, and rebuild-for-strength business strategies. She excels in storytelling and developing content-driven, integrated programs that drive brand awareness and demand creation, ultimately leading to revenue generation. In 2019, Jennifer was recognized by SC Media for her aggressive advocacy for the ethical protection of security research and its application in business. She has spoken on this and other related topics at prominent events such as DEF CON, RSA Conference, Hack in the Box, Gartner Security Summit, and CyberMarketingCon, among others. Jennifer also contributes to an ongoing SecurityWeek column on the soft skills required for successful cyber business operations and writes the "Rising Tides" feature, which highlights individuals making a difference in the cybersecurity field

Who is this for?

Marketing leaders, aspiring CMOs, and senior B2B marketers who want an honest look at what the CMO role demands — and practical strategies for leading teams, proving impact, and building brands that win in competitive markets

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